Co founders Kritika Gattani and Ishita Gupta, a fashion merchandiser and
research analyst respectively, pride themselves with ‘Desi Jugaad’ a furniture
and home decor label that creates furnishings from everyday objects which would
otherwise simply be disposed off.
“OLD is the new NEW” –
Desi Jugaad
The
concept furniture store designs quirky, artistic products for the house drawing
inspiration from daily life. The girls innovatively transform existing
furniture to funky, upcycled masterpieces. Kritika and Ishita say, “We do not fix the old or broken - but start
over and turn items into something better”.
Crowning glory: Crafty Beer Stools
The
name ‘Jugaad’ quintessentially means 'frugal innovation'. Thus it isn’t surprising
that the Bucket Stool is most sought after
item. With a base crafted to mimic an old fashioned pail, complete with handles
and a fun color finish, this cheeky stool makes a fantastic conversation
starter.
Comfortable indulgence: The famous Bucket Stool
Next up, The House of Orange Chest. Color outside
the lines, be different and bold with this stylish addition that makes storage
and organization look beautiful. Place this treasure at the bedside for night time
essentials, or simply accent the living room with space for reading material.
Beauty, meet utility: The tranquil House of Orange Chest
Grunge it up: Industrial
Table Lamp
From
car tires to bicycle wheels, camera tripod stands to rolling pins, industrial plumbing
pipes to driftwood these girls sure have the talent to think out of the box
when sourcing for materials. Kritika and Ishita without doubt paint the town
red or in this case Desi with their
imagination.
Colorful palettes illuminate life
Desi Jugaad’s eco-friendly designs start at
Rs. 250/- only. Handcrafted, vintage French inspired furniture from their newest
collection is available on the facebook page.